RULES:

1. One key message throughout the day (THE GOAL): a story is a thought that LINKS to that message.
2. Don't put too much text or video over 15 seconds on one Story.
3. Don’t post more than TWO stories in a row and 12 stories daily.
4. The first story ALWAYS is a selfie/video of you.
5. The first 2-3 Stories should include interaction: a poll, a quiz, a reaction sticker, a teaser for the day, a call to DMs, etc. (opportunity for growth)
   1. BUT 1 Story = 1 sticker max
   2. Stickers have to apply to the audience.
6. Change formats every 1-3 stories (rotation): photo, video, selfie, talking head, video from the side, etc.
7. Stories are for the audience and touch on pain points and their needs/desires.
8. Every idea should be supported with faces and details (it is a STORY, not just facts)

<aside> 🚨

Story CTAs: (Make a CTA for the last story of the day, depending on the day's goal.)

Make a call to action related to the topic of the day

• CTA examples: </aside>

How to make high-quality stories:

Split into logically connected segments → post during most active hours.

GOALS

• Build your audience's trust in you as a person and as an expert.
• Communicate what results people will get from your niche, your product, your approach, and what results you have so far.
• Create an emotional connection with the audience.
• When Creating stories, ask: “How can I make my followers watch all the Stories till the end, engage with polls and quizzes, and DM me at the end of the day?”

Each day has a topic: (use “50 stories”)

Weekly Plan (4/days week)

Sun:

M:

T:

W:

Tr:

F:

Sat:

• Types of Story Splits